Upcoming WPPI 2018 Conference & Expo

Having been part of the software, computer and publishing industries since 1980, I’ve been to Las Vegas more times than I care to count.

However the thought of another laborious trip out West isn’t going to keep me away from the Wedding & Portrait Photography International event this year. For the past several years I’ve thoroughly enjoyed this meeting where 200+ classes are taught by professionals covering a wide range of photography topics including lighting, posing, drone, video, baby/child, sports, school, printing, retouching, marketing and business. Among the instructors are many recognizable names: Tamara Lackey, Lindsay Adler, Julieanne Kost, Sue Bryce, Jerry Ghionis, Roberto Valenzuela and Joe McNally who will share their skills with the attendees.

In addition to the standard classes, there are smaller and more intensive sessions aimed at a limited number of attendees. And for those who’d rather be in a non-classroom setting there are multiple scheduled Photo Walks that provide hands-on learning.

I’m especially interested in the WPPI Expo. In the large exhibit hall you’ll meet with manufacturers and suppliers of photo equipment, accessories, photofinishing, presentation and framing, software and services. On the expo floor, various manufacturers present live demonstrations of their equipment and techniques. It seems that all of the major brands are on hand to demonstrate their products and answer your questions. I’ve made many purchasing decisions after having met with sales reps at earlier WPPI events..

This audience is taking in a presentation at the Canon booth

If you’re anxious to sharpen your photography skills, take a look at the many classes that are offered at the conference. Last year WPPI hosted about 13,000 professional and advanced photographers.

WPPI will take place February 24 to 28 at the Mandalay Bay Resort in Las Vegas. For more information please visit WPPI Conference & Expo.
 
 

By Arnie Lee
 
 

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Instant Photography – prints while you shoot

At the Wedding and Portrait Photography International Conference & Expo held earlier in February, I couldn’t help but notice several attractive displays at the huge Fujifilm booth.
Fujifilm has been producing instant photo cameras since before the turn of the century (2000) as a successor to the groundbreaking Polaroid line. Their most popular model is the Instax 70 Mini which comes in six vivid colors – white, yellow, blue, gold, red and black. All of these cameras feature auto focus, auto exposure, self-timer, fill flash and tripod socket. They also have a convenient “selfie” mode. Fujifilm’s line of instant photograph cameras are an attractive addition for enhancing wedding, reunion, or party events. Make the rounds among the guests with one of these cameras and there’s an exciting picture for them to see.
Instax Mini film is packaged in sets to produce 10 – 62mm x 46mm photos – about the size of a credit card. In addition to photographs with white borders, the packages of film can be purchased with these designs and colors: black, sky blue, rainbow, candy pop, stained glass, shiny star, comic, air mail, stripe, and Hello Kitty. There is also a monochrome film package for producing black and white photos.	Here’s a photo of me taken with a colorful border. It takes about 90 seconds from pressing the shutter release until the photograph is fully “developed”.
Here’s a couple of wedding displays that were created from Instax cameras.
The suggested price of Instax 70 Mini is $110. The Instax Mini Film sells for about $15 for 2 x 10-exposure packages. There is also an Instax Wide 300 model camera which can take instant photos that are double wide: 62mm x 92mm. For more information about the Instax line of cameras, please visit Fujifilm.

 

 
Written by: Arnie Lee

 

 

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Wrapping Up the Event

 

The cold and snowy winter days in Michigan have me longing for a warmer respite. So the call of the exciting Wedding and Portrait Photography International Conference and Expo is excuse enough for me to hop on a plane to visit the warm climes of Las Vegas.
The goal of the conference portion of WPPI is to hone the skills of professionals who specialize in weddings, portraits, video, school and sporting photography. Classes, seminars and photo walks are led by noted pros and educators who share their techniques with attendees to help grow their business. The expo portion of WPPI takes place in a huge hall where manufacturers of photo equipment, accessories, materials, and services can present their products to attendees. The venue for WPPI was the huge Las Vegas Convention Center. Event organizers told me that the show outgrew the space at MGM Center. The LVCC was easily able to accommodate the 13,000 attendees and 230 exhibitors.
Convention goers are attracted to WPPI by the many well-know photographers and instructors that conduct more than 200 different classes. You may recognize some of their names and work: Joe McNally, Sue Bryce, Joe Switzer, Lindsay Adler, Tamara Lackey, Me Ra Koh, Bambi Cantrell, Katrin Eismann, Bob Davis, Jerry Ghionis, Roberto Valenzuela and Julianne Kost to name a few.
At the expo, I made my way through the exhibit hall and stopped often to listen to many of the seminars and demonstrations sponsored by the major equipment manufacturers. Here’s a quick look at a wide variety of topics presented to attendees.
Lighting Techniques
A Nikon Demo
Self-Portraiture & Posing presented by Brooke Shaden	Posing the Family presented by Michele Celentano
Nikon Ambassador Dixie Dixon	with an attentive audience
Photojournalist Joe Bussink	Talking Mirrorless Cameras at Fuji
My stay in Las Vegas was short but I did talk to dozens of equipment and accessory suppliers during my visit to WPPI. As soon as I get my act together, I’ll review some of items that caught my attention.

 

 
Written by: Arnie Lee

 

 

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