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Add Soft Lighting to your off-camera flash

The modern day external flash unit is a vital accessory for indoor portraits, still life, food shots and more.

Light that originates from a small source such as an external flash unit is harsher than light that originates from a larger source. To “soften” the lighting especially for portraits, photographers often use “modifiers” to alter the lighting to something more pleasing. Most of the modifiers work by spreading the light out over a larger area.

LumiQuest has been a well-known maker of modifiers for many years. Among their bestsellers is the Softbox III. When I was attending the WPPI Expo, Heidi one of LumiQuest’s principals gave me a quick demonstration of this lightweight device. I was so impressed that I ordered one when I returned home.

The concentrated light from the flash bounces inside the reflector of the Softbox III and passes through the translucent material covering its face. Instead of harsh light originating from the small flash head, a softer light originates from a much larger reflector.

Follow along as I show you how I’ve used the Softbox III to improve the lighting on some of my recent portraits.

When it’s disassembled, the Softbox III folds flat to a 8″ x 9″ size, making it convenient to take anywhere.

As folded, it easily fits in the outer pocket of my camera bag so is always available when I’m carrying my external flash.

(more…)

Wedding & Portrait Photographers International Convention – Part 3

Last Wednesday was the last day of the WPPI Trade Show and I again walked the aisles to take it all in.

Most of the attendees are at WPPI to learn techniques that they can harness for their wedding and portrait photography businesses. To promote their products, companies provide floor demonstrations that show ways that their products are used.


For example over at Canon‘s booth, noted photographer Clay Blackmore was demonstrating how he uses Canon’s portable strobes for making portraits.

Here he is shooting in this on-floor studio. His setup uses a softbox strobe and background strobe triggered by his on-camera flash and a pair of reflectors.

His demo attracted many attendees who were interested in seeing the results of using simple equipment and techniques. His camera was equipped with a wireless transmitter which immediately sent the images which were displayed for the audience.


One of the largest group exhibitors were the photofinishers. The competition was less based on price and more based on selection and customer service.

As you can see by the exhibits, there is a tremendous selection of size, finishes, variations and mountings. Albums, postcards, posters, t-shirts, more….


Pictage

Bayphoto

WHCC

Color Inc

Shootsac makes camera accessory bags that don’t look like camera accessory bags. Designed with the female photographer in mind, they’re both practical and fashionable.

For more information contact Shootsac.


Triple Scoop Music is in the business of licensing music. They have a large library of more than 7000 songs.

Photographers that want to use music for slideshows and/or videos can license any of these songs which can then be used royalty-free.

Having licensed music in the past, I am convinced that having a single point of contact makes for a hassle-free way to add music to your productions.

For more information contact Triple Scoop Music.


Having heard about Fuji‘s 3D camera, I stopped by their booth for a demo.

The Fuji W3 camera is an advanced point-and-shoot with two lenses. When you snap a photo, the two images are combined to form a single “.mpo” file which you can immediately view on the specially designed 3-1/2″ LCD without using glasses.

Plug your camera into a 3D television, pop on a set of glasses and you’ll see amazing 3D effect of this camera. Below is an example. When viewed, I was able to see the 3D effect of my outstretched hand. This stuff is cool.

For more information see Fuji


As a frequent trade show goer, I’m sometimes blasé about walking up and down aisles. But this week, I could sense real excitement from both exhibitors and attendees. I too came away excited about the WPPI show.

This trade show is mainly about small businesses – photographers seeking the know-how to profit from their skills. They want to stay ready for the opportunities that arise as the economy recovers. I’m heartened to share the energy.

As an aside, I am a frequent visitor to the Las Vegas trade shows – 2 to 4 a year for the past 30 years. From my un-scientific measure, it’s been 4 years since I’ve seen Las Vegas as busy as this week. With concurrent conventions taking place the hotels, casinos and restaurants were filled. I’m hoping that this is a sign that things are looking up for economic growth all over.

 

Written by Arnie Lee

 


Wedding & Portrait Photographers International Convention – Part 2

Here’s a follow up to yesterday’s report from the WPPI Convention. Below are several more of the exhibitors with whom I stopped to talk about their products.


The Spider Pro Camera Holster is a safe, hands-free way to carry your camera. A study bracket mounts to the bottom of your camera and securely clips to a wide, padded belt. The unit can be locked to prevent the camera from accidentally falling. The price is about $135.

A second lightweight model is designed for smaller point-and-shoot cameras.

For more information, contact Spiderholster


HiTi was showing their P110S portable, “on-the-go” printer.

This rechargeable battery-powered unit weighs less than five pounds and is typically carried in a shoulder bag and tethered to your camera. It prints 4″ x 6″ thermal prints in about a minute.

The P110S is useful for fast, portable printing, for example event photographers who want to deliver “instant” prints.

The price of the P110S is less than $400. For more information contact HiTi


Recently, I reviewed the Eye-Fi Wireless SD-card here. The Eye-Fi transfers your images from the SD card (while it is still in your camera) directly to your PC or Mac computer via your wi-fi network.

At WPPI, I ran into Ziv Gillat, one of the co-founders of the company. Ziv showed me this adapter into which you can insert an Eye-Fi card to add the wireless capability to DSLR cameras which use CF-cards. It’s compatible with later model DSLRs which support the UDMA protocol. He tells me that the CF adapter is available for about $20.

Ziv was also excited to tell me of an upcoming firmware upgrade for all Eye-Fi users in a few weeks. This upgrade lets you configure your Eye-Fi card to automatically upload your images to a server of your choice via a iPhone or Android phone. This is especially useful for making a backup of your images.

For more information, contact Eye-Fi


I’m back tomorrow after I attend the last day of WPPI exhibits.

 

Written by Arnie Lee

 

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